{"id":334406,"date":"2026-02-13T09:30:30","date_gmt":"2026-02-13T08:30:30","guid":{"rendered":"https:\/\/vithas.es\/?p=334406"},"modified":"2026-04-14T13:29:25","modified_gmt":"2026-04-14T11:29:25","slug":"lhospital-vithas-barcelona-nou-patrocinador-de-la-zurich-marato-de-barcelona-i-la-hyundai-mitja-marato-de-barcelona-by-brooks","status":"publish","type":"post","link":"https:\/\/vithas.es\/ca\/comunicacio\/actualitat\/lhospital-vithas-barcelona-nou-patrocinador-de-la-zurich-marato-de-barcelona-i-la-hyundai-mitja-marato-de-barcelona-by-brooks\/","title":{"rendered":"L\u2019Hospital Vithas Barcelona, nou patrocinador de la Zurich Marat\u00f3 de Barcelona i la Hyundai Mitja Marat\u00f3 de Barcelona by Brooks"},"content":{"rendered":"\n<p>L\u2019<a href=\"https:\/\/vithas.es\/ca\/centro\/hospital-vithas-barcelona\/\">Hospital Vithas Barcelona<\/a> i RPM Sports han formalitzat un acord pel qual el centre hospitalari es converteix en patrocinador oficial de la <strong>Zurich Marat\u00f3 Barcelona<\/strong> i la <strong>Hyundai Mitja Marat\u00f3 Barcelona by Brooks<\/strong>, que se celebraran el 15 de mar\u00e7 i el 15 de febrer, respectivament.<\/p>\n\n\n\n<p>La presentaci\u00f3 del patrocini ha tingut lloc en les instal\u00b7lacions del nou hospital, a Esplugues de Llobregat, i ha comptat amb la participaci\u00f3 d'<strong>Anna Guir\u00f3, directora gerent de l'Hospital Vithas Barcelona<\/strong>, i <strong>Iv\u00e1n Grau, director general de RPM Sports<\/strong>. A la trobada han assistit tamb\u00e9 <strong>Cristian Llorens, director del Asset de Running de RPM Sports<\/strong>, i els doctors <strong>Eva Bargall\u00f3, directora m\u00e8dica de l'Hospital<\/strong>, i <strong>Jan Fallone, cap de servei de l'Aparell Locomotor i Medicina de l\u2019Esport.<\/strong><\/p>\n\n\n\n<p>A trav\u00e9s d'aquesta alian\u00e7a, la marca Vithas tindr\u00e0 una pres\u00e8ncia destacada en totes dues competicions, aix\u00ed com en la Fira del Corredor, situada en el recinte Montju\u00efc de Fira de Barcelona. <strong>De cara a la mitja marat\u00f3, l'hospital disposar\u00e0 durant els dies 12, 13 i 14 de febrer d'un estand informatiu en la Fira <\/strong>dedicat a la seva Unitat de Medicina de l\u2019Esport, que comptar\u00e0 a m\u00e9s amb una \u00e0rea de fisioter\u00e0pia equipada amb lliteres. En aquest espai, els corredors podran inscriure's per a rebre massatges d'activaci\u00f3 o de precompetici\u00f3 realitzats per professionals especialitzats, refor\u00e7ant aix\u00ed el comprom\u00eds del centre amb el rendiment i la salut dels esportistes.<\/p>\n\n\n\n<p>\u201cPer a l'Hospital Vithas Barcelona, aquest acord representa una alian\u00e7a natural que uneix el nostre comprom\u00eds amb la salut i el benestar amb els valors de l'esport. A trav\u00e9s d'aquest patrocini, a m\u00e9s, volem estar prop dels milers de corredors que trien Barcelona com a capital del <em>running<\/em>, oferint-los tot el nostre coneixement en \u00e0rees com la medicina de l\u2019esport\u201d, ha destacat <strong>Anna Guir\u00f3, directora gerent de l'Hospital Vithas Barcelona.<\/strong><\/p>\n\n\n\n<p>Per la seva banda,<strong> Iv\u00e1n Grau, director general d\u2019RPM Sports<\/strong>, ha explicat: \u201cPer a nosaltres \u00e9s una gran satisfacci\u00f3 comptar amb l\u2019Hospital Vithas Barcelona com a patrocinador de la Hyundai Mitja Marat\u00f3 de Barcelona by Brooks i de la Zurich Marat\u00f3 de Barcelona. Compartim una mateixa visi\u00f3: l\u2019esport com a eina de salut, benestar i progr\u00e9s per a la ciutadania. A Barcelona vivim el <em>running <\/em>com a part de la nostra identitat col\u00b7lectiva, i comptar amb un soci que combina excel\u00b7l\u00e8ncia m\u00e8dica i sensibilitat cap a la comunitat corredora ens permet cuidar encara millor els milers de participants que confien en aquestes curses. Estem conven\u00e7uts que aquesta alian\u00e7a enriquir\u00e0 la seva experi\u00e8ncia i ens ajudar\u00e0 a continuar elevant el nivell de les nostres proves.\u201d<\/p>\n\n\n\n<p>Despr\u00e9s de la presentaci\u00f3 de l'acord, l'acte ha incl\u00f2s un recorregut per les instal\u00b7lacions de l'Hospital Vithas Barcelona, un centre de m\u00e9s de 39.000 metres quadrats amb 160 habitacions individuals, 60 consultes d'especialitats i un bloc quir\u00fargic amb 14 quir\u00f2fans i tecnologia rob\u00f2tica. Un dels moments clau de la visita ha estat la <strong>Unitat de Medicina de l\u2019Esport<\/strong>, que inclou una completa cartera de serveis per a esportistes, com a Podologia, Nutrici\u00f3, Proves d'esfor\u00e7 i revisi\u00f3 m\u00e8dica caradiol\u00f2gica, Traumatologia i Fisioter\u00e0pia.<\/p>\n\n\n\n<p>El centre, que aspira a ser un referent de la sanitat catalana, ofereix una atenci\u00f3 integral que inclou des d'una cuidada \u00e0rea matern-infantil fins a urg\u00e8ncies 24h amb circuits diferenciats per a pacients adults i pedi\u00e0trics. Tot aix\u00f2, sota un model natiu digital i sostenible, neutre en carboni en consum de gas i electricitat.<\/p>\n\n\n\n<p><strong>R\u00e8cord d\u2019inscripcions a dues cites esportives emblem\u00e0tiques de Barcelona<\/strong><\/p>\n\n\n\n<p>La <strong>Hyundai Mitja Marat\u00f3 Barcelona by Brooks 2026 <\/strong>del pr\u00f2xim 15 de febrer ha penjat el cartell de complet amb <strong>36.000 runners<\/strong>, establint un <strong>nou r\u00e8cord de participaci\u00f3<\/strong> i consolidant-se com una de les mitges maratons m\u00e9s multitudin\u00e0ries del calendari internacional. L'edici\u00f3 de 2025 ja va deixar empremta amb fites hist\u00f2riques: Jacob Kiplimo va establir el <strong>r\u00e8cord mundial mascul\u00ed <\/strong>amb un temps de 56:42, mentre que Joyciline Jepkosgei va marcar un nou r\u00e8cord femen\u00ed d'1.04:11. Amb aquestes xifres, Barcelona s'ha consolidat com un referent atl\u00e8tic global. A m\u00e9s, la carrera mant\u00e9 un esperit<strong> inclusiu i divers<\/strong>, amb un 40% de participaci\u00f3 femenina i representaci\u00f3 de 95 nacionalitats, combinant elit i runners populars en una experi\u00e8ncia \u00fanica.<\/p>\n\n\n\n<p>D'altra banda, la <strong>Zurich Marat\u00f3 Barcelona,<\/strong> que se celebrar\u00e0 el pr\u00f2xim 15 de mar\u00e7, tamb\u00e9 ha aconseguit una fita sense precedents: per primera vegada en la seva hist\u00f2ria ha superat la barrera de les <strong>32.000 persones inscrites<\/strong>. Xifra hist\u00f2rica que situa Barcelona entre les cinc maratons m\u00e9s populars d'Europa. Aquest creixement no es limita \u00fanicament al volum total de participants. La participaci\u00f3 femenina continua ascendint i ja supera el 30% del total de les inscripcions. La dimensi\u00f3 global de l'esdeveniment es reflecteix igualment en la seva diversitat: dos ter\u00e7os dels corredors i corredores procedeixen de l'estranger, representant a m\u00e9s de cent pa\u00efsos, la qual cosa suposa a m\u00e9s un impacte econ\u00f2mic molt rellevant per a la ciutat.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019Hospital Vithas Barcelona i RPM Sports han formalitzat un acord pel qual el centre hospitalari es converteix en patrocinador oficial de la Zurich Marat\u00f3 Barcelona i la Hyundai Mitja Marat\u00f3 Barcelona by Brooks, que se celebraran el 15 de mar\u00e7 i el 15 de febrer, respectivament. La presentaci\u00f3 del patrocini ha tingut lloc en les [&hellip;]<\/p>\n","protected":false},"author":35,"featured_media":334401,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"post_type_category":[2553],"class_list":["post-334406","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>L\u2019Hospital Vithas Barcelona, nou patrocinador de la Zurich Marat\u00f3 de Barcelona i la Hyundai Mitja Marat\u00f3 de Barcelona by Brooks - Vithas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vithas.es\/ca\/comunicacio\/actualitat\/lhospital-vithas-barcelona-nou-patrocinador-de-la-zurich-marato-de-barcelona-i-la-hyundai-mitja-marato-de-barcelona-by-brooks\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019Hospital Vithas Barcelona, nou patrocinador de la Zurich Marat\u00f3 de Barcelona i la Hyundai Mitja Marat\u00f3 de Barcelona by Brooks - Vithas\" \/>\n<meta property=\"og:description\" content=\"L\u2019Hospital Vithas Barcelona i RPM Sports han formalitzat un acord pel qual el centre hospitalari es converteix en patrocinador oficial de la Zurich Marat\u00f3 Barcelona i la Hyundai Mitja Marat\u00f3 Barcelona by Brooks, que se celebraran el 15 de mar\u00e7 i el 15 de febrer, respectivament. 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